Rewarding the Little Guys

What a guy King Tom Ricketts is. When the World Series opened up in Cleveland last week Tom Ricketts invited everyone in the front office and their spouse to the game. He also invited all the other members in organization and gave them tickets to the World Series in Cleveland.

That’s not all. He invited all former Cubs to come back to Wrigley and watch a game. If they didn’t live in the Chicagoland area he offered to buy plane tickets for them to fly into Chicago to watch the game.

Following the path Rocky Wirtz took by creating a culture of inclusion for both the organization and alumni is the best way to grow this brand and become the envy of other sports franchises.

Hopefully that comes true and they are able to pull off and win tonight and tomorrow and send this city and metropolitan area into a frenzy.  

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